MarketerFirst
MarketerFirst
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Reversing an 18-Month Decline in Google Business Profile Visibility
A multi-campus higher education network had watched its local search visibility fall against the prior year for eighteen…
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We Tested What AI Crawlers Can Read on Four Major Retail Product Pages. Target’s Price Wasn’t There.
Original August 2026 testing of Best Buy, Home Depot, Wayfair and Target product pages found between 49% and…
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Why UCP Matters to Modern Ecommerce Leaders
As ecommerce continues to mature, the challenge for brands is no longer limited to driving traffic or improving…
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AI Search Analytics and the Browser Extension Privacy Scandal
How a privacy scandal involving browser extensions highlights the risks of chasing AI search analytics data. Why accurate…
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The Agent-First Internet Is Here
Discover how OpenAI’s Atlas browser signals the rise of the agent-first internet, where AI systems browse, click, and…
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The Role of AI Embedding Models in Building Smarter SEO Strategies
Search engines are no longer limited to counting exact keyword matches. Today, they rely on machine learning and…